This year's SXSW is in full swing and the duo of Seth Rogen and Evan Goldberg are keeping busy during the festival. Not only are they premiering their new show, Preacher, but their latest film, Sausage Party, is screening there too and the animated comedy has received a first trailer.

Rogen described the forthcoming, R-rated animated comedy as an "R-Rated Pixar-style movie" and it will follow food items that go on an adventure in a supermarket, with the actor voicing our lead sausage Frank. It's certainly an interesting premise and the R-rated twist could be very effective. In the hands of Rogen and Goldberg - who co-wrote the script with one another - this film could be hilarious, and the early SXSW reviews seem to indicate so.

Sony Pictures have unveiled our first look at the forthcoming animation in the form of a first, red-band trailer and it's truly outrageous. I have to say, I was a little taken aback by the reveal when I first saw it but, the more I watch it, the more I love it and appreciate it and this film looks hilarious. I'm a big fan of Rogen and Goldberg's and this film looks ingenious, fun, rude, crude, shocking and hilarious; the potato scene and the Saving Private Ryan-esque scene were brilliant. The film had a work-in-progress screening at SXSW where it received lots of early buzz and hype. I'm excited.

Here's the film's official synopsis:
“Sausage Party” is an ‘R’ rated theatrical animated movie about one sausage’s quest to discover the truth about his existence. After falling out of a shopping cart, our hero sausage and his new friends embark on a perilous journey through the supermarket to get back to their aisles before the 4th of July sale.
With Greg Tiernan and Conran Vernon at the helm, and starring the voice talents of Seth Rogen, Kristen Wiig, Jonah Hill, Danny McBride, Michael Cera, Paul Rudd, Bill Hader, James Franco, Craig Robinson and Salma Hayek, Sausage Party opens on August 12th, 2016.

Check out the trailer below:

About the Author

Awais Irfan
Founder of Oasis Awais, and avid lover of life, Awais Irfan's love of writing and film is unequivocal. Ever since he was a little kid, he has loved the cinematic experience; so much so, he is studying Film Production in Glasgow and hopes to be the next "big thing" in directing.

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